Discover on-location kids fashion photography in Vancouver, using natural light, outdoor landscapes, creative angles and authentic moments to bring clothing brands to life.
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fashion photographer
Discover on-location kids fashion photography in Vancouver, using natural light, outdoor landscapes, creative angles and authentic moments to bring clothing brands to life.
Read MorePhotography is often described as painting with light. In the studio, light becomes more than a tool—it becomes the creative foundation of every image.
While beautiful locations and natural environments can add depth to a photograph, there is something uniquely powerful about the controlled environment of a photography studio. With complete control over lighting, shadows, and mood, a studio becomes a blank canvas where creativity can take center stage.
Whether photographing a personal branding session, a commercial campaign, a fitness athlete, or a lifestyle brand, the way light interacts with a subject can dramatically influence the story being told.
Light shapes the way we see people, products, and spaces.
It can create softness and warmth. It can evoke confidence and strength. It can add mystery, drama, or elegance.
The difference between a flat image and a compelling photograph often comes down to the quality and direction of the light.
In studio photography, every lighting decision is intentional. From the placement of a single light source to the use of reflectors, softboxes, grids, and modifiers, each element helps create a specific mood and visual impact.
While photographers often focus on light, shadows are equally important.
Shadows add dimension, texture, and depth. They create contrast and help guide the viewer's eye through an image.
A dramatic shadow across a portrait can create intrigue and emotion. Soft shadows can add subtle shape and elegance. Bold geometric shadows can transform a simple photograph into a piece of visual art.
Learning to embrace shadows rather than eliminate them opens up endless creative possibilities.
One of the greatest advantages of studio photography is the ability to create different moods without changing locations.
A single subject can be photographed in completely different ways simply by adjusting the lighting.
Soft, diffused light can create an airy, approachable feel that works beautifully for wellness brands, personal branding sessions, and lifestyle imagery.
Directional lighting can add strength and confidence, making it ideal for fitness photography, executive portraits, and commercial campaigns.
Low-key lighting with deeper shadows can create drama, sophistication, and visual impact.
The ability to shape light allows photographers to create imagery that aligns with a brand's personality and message.
For brands, consistency is everything.
Studio photography provides a controlled environment that allows for a cohesive visual identity across marketing materials, websites, advertising campaigns, and social media.
Whether photographing products, founders, team members, or brand ambassadors, studio lighting creates a polished and professional look that helps businesses stand out.
The flexibility of a studio also allows for experimentation. By changing lighting setups, backgrounds, and compositions, a single session can produce a wide variety of content while maintaining a consistent aesthetic.
Some of the most interesting studio images come from experimentation.
Playing with hard light, soft light, coloured gels, projections, reflections, and shadows can create unexpected results that bring a fresh perspective to a photoshoot.
The studio becomes a place to explore ideas, push creative boundaries, and discover new ways of seeing a subject.
Every lighting setup tells a different story.
Sometimes it's a subtle shift in shadow. Sometimes it's a dramatic beam of light. Often, it's the combination of both that creates something memorable.
In an age where content is constantly being created, thoughtfully crafted studio photography stands out.
The controlled environment allows for precision, creativity, and attention to detail that is difficult to achieve elsewhere.
More importantly, it allows brands and individuals to create images that feel intentional—images that communicate confidence, professionalism, and personality.
Whether you're creating personal branding portraits, commercial advertising, fitness imagery, or lifestyle content, the interplay of light and shadow remains one of the most powerful tools in photography.
Every brand, business, and individual has a unique story to tell.
Studio photography offers the opportunity to shape that story through light, shadow, texture, and mood.
When used thoughtfully, lighting becomes more than illumination—it becomes a creative language that helps transform an idea into a compelling visual experience.
The next time you step into a studio, don't just look at the light. Look at the shadows too. That's often where the magic happens.
AI can create almost anything. That’s exactly why real images of real people, places and products are becoming more valuable.
We’re living in a time when almost any image can be created with a prompt.
A perfect lifestyle scene. A flawless portrait. A mountain landscape that never existed. A product photographed in a studio that was never there.
AI-generated imagery is changing the way brands create and use visual content—and there’s no question that it offers exciting possibilities.
But there’s an interesting paradox happening at the same time:
The easier it becomes to create an image, the more valuable a real image can become.
Why?
Because people aren’t just looking for beautiful images anymore. They’re looking for connection, credibility and something they can believe in.
We are becoming increasingly sophisticated consumers of imagery.
We scroll past thousands of images every week. We see highly polished advertising, carefully curated social feeds and increasingly realistic AI-generated content.
And while an AI image might look impressive, it can lack something that technology can't easily manufacture:
A real story.
There’s a difference between showing someone an image of an athlete running through the mountains and showing the actual person behind the brand doing what they love.
There’s a difference between generating an image of a beautiful wellness space and photographing the people, details and atmosphere that actually make that business unique.
And there’s a difference between creating a generic image of an entrepreneur and showing the real person—their personality, environment, energy and expertise.
Authenticity creates recognition. Recognition creates trust.
For years, commercial photography often focused on creating the most polished, perfected version of a brand.
Perfect lighting. Perfect skin. Perfect poses. Perfect environments.
But brands are beginning to understand that perfection isn't necessarily what makes an image compelling.
Sometimes it's the wind in someone's hair.
The genuine laugh between takes.
The athlete covered in sweat after a workout.
The imperfect texture of a handmade product.
The way someone naturally interacts with their environment.
The little details that couldn't have been planned or generated.
These moments create visual authenticity.
And for brands built around people, experiences, wellness, fitness, adventure and lifestyle, those details are often the most powerful part of the story.
A strong visual identity isn't just about colours, fonts and a logo.
Your photography is one of the most important ways people experience your brand.
Think about what someone sees when they land on your website or Instagram account.
Do they see generic stock photography?
Do they see the same type of polished images as everyone else in your industry?
Or do they immediately get a sense of who you are, what you do and what makes you different?
Your imagery should communicate your brand before someone reads a single word.
For a fitness brand, that might mean capturing energy, movement, strength and real human connection.
For a wellness brand, it might be about calm, texture, natural light and meaningful details.
For an outdoor company, it could mean documenting real people using your products in the environments they're designed for.
For a personal brand, it means showing more than what you look like. It means showing who you are and what you bring to the table.
A professional headshot has its place.
But your personal brand is much bigger than your headshot.
Today's audiences want to see the person behind the business.
They want to know what you do, how you work, what you're passionate about and what it feels like to work with you.
That's where personal branding photography becomes powerful.
Instead of creating one polished portrait, a well-planned branding session can give you an entire visual library:
Professional portraits
Environmental portraits
Images of you working
Behind-the-scenes moments
Lifestyle imagery
Detail shots
Product photography
Website banner images
Social media content
Images that show personality and expertise
The result isn't simply a collection of photographs.
It's a visual toolkit for your brand.
AI can generate a convincing image of almost anything.
But it can't photograph your actual team having a conversation.
It can't document your real customers using your product.
It can't capture the exact environment where your business operates.
It can't recreate the relationship between an athlete and a coach.
It can't photograph the subtle details of your product that make it uniquely yours.
And it can't replace the experience of being there.
Those real moments become part of your brand's intellectual and visual property.
They're proof that your business exists, that your people are real and that your story is yours.
I don't believe the future of commercial photography is about choosing between AI and real photography.
AI is going to continue to be an incredibly useful creative tool.
The opportunity for brands is to use technology where it makes sense while continuing to invest in the things that make their brand human.
Use AI to explore ideas.
Use it to brainstorm concepts.
Use it to experiment.
But when it comes to showing your people, your products, your customers, your locations and your story, there is still enormous value in being there with a camera.
Because your brand shouldn't look like everyone else's.
It should look like you.
Your website, social media and marketing materials are often the first experience someone has with your business.
Before they contact you, buy your product or walk through your door, they're already forming an impression.
Professional photography gives you an opportunity to control that first impression with images that are intentional, consistent and authentic to your brand.
The goal isn't simply to make your business look good.
It's to make people feel something.
Curiosity.
Trust.
Connection.
Inspiration.
A desire to be part of what you're building.
And in a world increasingly filled with generated imagery, those human connections may become one of the most valuable things a brand can own.
Whether you're launching a business, building a personal brand or looking to refresh your company's visual identity, professional photography can give you the authentic imagery you need to communicate your story.
I create authentic brand, personal branding, lifestyle and commercial photography for fitness, wellness, outdoor and lifestyle brands in Vancouver and beyond.
Let's create imagery that doesn't just represent your brand—but feels like your brand.
Personal branding photography is more than just a collection of professional headshots. It is a strategic set of images designed to communicate who you are, what you do, and why people should trust you — before they ever meet you.
In 2026, where most first impressions happen online, your visuals are often your first conversation with a potential client, employer, or collaborator.
That makes personal branding photography one of the most important tools for professionals, entrepreneurs, and service-based businesses today.
I start with getting my clients to provide me with a vision board, ideally a Pinterest page to get a clear idea of their vision and what they are looking to achieve with their personal branding photoshoot. I follow up with a phone call consultation to talk about locations, wardrobe, makeup and hair if needed and any other details we need to cover. The idea is to come to the photoshoot with a concise plan and shot list to execute and creates a library of images you can use across your digital presence.
Unlike traditional headshots (which are usually one or two formal portraits), branding photography includes:
Professional portraits (formal and casual)
Lifestyle imagery
Working/action shots
Environmental portraits (your space or chosen location)
Detail shots (tools, workspace, brand elements)
The goal is to visually communicate your personality, professionalism, and positioning.
It answers questions like:
What do you do?
Who do you help?
What’s your energy and style?
Why should someone trust you?
Some of the most meaningful inspiration doesn’t come from planned shoots or carefully controlled environments—it comes from real life unfolding in front of you. A camera in hand during travel with family and close friends can shift everything. You’re no longer “looking for a shot” in a traditional sense. You’re just part of the moment, moving through it.
A trip we took with extended family and very close friends in the Dominican Republic is a perfect example of that. As a kid, I always said I was aspiring to be a photographer for National Geographic, obsessed with the amazing travel imagery. My folks had a subscription and I would spend hours looking through the magazine, dreaming of capturing landscapes, culture and people. Going to an all inclusive Club Med resort is not exactly going to remote places in the world and discovering a world never seen before, but with the prestine beaches, the clear blue water, tropical nature and lots of kids at play. it gave me lots to capture our own mini little travel story.
From the beach to the pool and back to beach for sunset cocktails in the sand, it was 10 days of no dishes, no laundry, no cleaning … just being present in the moment with friends and family with lots of time to witness everything around me from nature, to kids playing and the time to pause and admire all the beauty around me.
Some of the strongest images from that trip weren’t planned at all. These are the kinds of moments that don’t ask for attention—they just exist. Photographing people you know so well changes the way you work. There’s less distance. Less hesitation. You’re not trying to “direct” anything—you’re simply noticing. That familiarity allows the camera to disappear faster. People stop posing. They stop thinking about how they look. And that’s when the real storytelling shows up. And now we have images that will bring back the memories from those moments in life that you can’t recreate. Thank you beautiful Dominican!
Fitness photography, at its core, is not about perfection. It’s about energy. It’s about that split second where effort turns into expression—where movement, discipline, and personality all come together in one frame.
Over the years, I’ve found that the most compelling fitness images are never the ones where everything feels staged. They’re the ones where something real is happening. A breath between reps. A moment of focus before a sprint. The subtle shift in posture when someone forgets the camera is even there.
That’s where the story lives.
Social media has shaped a very specific idea of what fitness photography should look like—clean lines, posed symmetry, polished bodies under perfect light. While there is a place for that, it often misses the deeper layer: why the movement exists in the first place.
When I photograph athletes or individuals in training, I’m more interested in:
the intention behind the movement
the rhythm of their training
the quiet discipline that doesn’t always get seen
A strong image doesn’t just show what someone looks like. It reflects what they do consistently when no one is watching.
One of the most important parts of a fitness shoot is letting go of over-direction.
Yes, there is always intention behind light, location, and framing—but within that structure, I like to create space for people to move naturally. To run, jump, stretch, lift, reset. That unpredictability is what brings life into the frame.
Often, the best images happen in between instructions.
Whether it’s a track, a gym, a beach, or an urban space, location is never just a backdrop. It contributes to the narrative.
A concrete parkade feels different than a forest trail. A university track carries a different energy than a private studio. Each space adds its own layer of meaning to the final image.
Choosing location is always about asking: what environment reflects this person’s relationship to movement?
At some point during every shoot, the surface drops away. The performance fades. What’s left is a person fully present in their body—focused, tired, energized, sometimes all at once.
That moment is what I look for.
Because fitness photography isn’t really about fitness alone. It’s about resilience, identity, and how people show up for themselves over time.
The strongest fitness images aren’t about looking strong.
They’re about feeling strong—honestly, imperfectly, and in motion.
That’s what makes them real.
We live in a time where people don’t just “find out” who you are—they search you, scroll you, and decide about you before you ever get a chance to speak. That’s why personal branding has become one of the most important tools for building a career, business, or creative life.
At its core, personal branding is how clearly you communicate:
what you do
what you stand for
and why it matters
It’s not about being polished or perfect. It’s about being recognizable and consistent in how you show up.
Every day, people are exposed to thousands of posts, videos, and profiles. In that environment, vague messaging disappears quickly.
A strong personal brand answers three questions fast:
Who are you?
What do you help with?
Why should someone care?
If people can’t answer those in a few seconds, they move on.
In the past, reputation was built through word of mouth in small circles. Today, it’s built through:
Instagram posts
LinkedIn activity
Google search results
client reviews
shared content
Even if you’re not actively building a brand, one is still forming in the background.
People feel more comfortable working with someone they already recognize. A strong personal brand creates familiarity, and familiarity builds trust.
That’s why someone can see your work for months online and then finally reach out already feeling confident in hiring you.
The real power of personal branding is that it compounds over time.
One post leads to another follower.
One follower becomes a client.
One client becomes a referral.
Over time, your brand starts working even when you’re not actively promoting yourself.
Skill alone is rarely enough anymore. There are talented people everywhere. What makes the difference is how you position yourself:
your perspective
your voice
your story
your consistency
That combination is what people remember.
Personal branding isn’t about trying to become someone else. It’s about being intentional with how you show up so people understand your value faster.
In a noisy world, the clearest voice is usually the one that gets heard.
Shooting with nutritionist Rosina Vecchio, was a fun experience. The goal was to capture images that not only showcased her personality and expertise but to promote her approach to food and nutrition. There was a bit of work on her part leading up to our photoshoot with food preparation but also to bring a range of fruits, veggies, ingredients and props. Here are some of thing I go over with clients when planning a personal branding photoshoot.
When working with professionals and branding, we always have at least a couple of consultation calls or meetings to talk about the vision, the mood, the location, lighting, props, makeup, wardrobe amongst other details.
For this particular project Rosina had borrowed a friends kitchen to shoot in which was nice and big, given us space to move around and the ability to create slightly different backgrounds for a variety of shots.
A few things to consider when you plan a photoshoot in a house are:
how much ambient light there is.
what are the colors you will be dealing with? Is it a neutral tones which is ideal in most circumstances or; are the walls dark or brightly colored which can affect the lighting and cast weird colors on someone’s skin. If there is a lot of color but nice ones, maybe you just need to coordinate your props and wardrobe accordingly.
is the house really cluttered because that can quickly become a nightmare to deal with. If so, can we move stuff around if we have to?
are the cabinets highly reflective? that can create problems because you can start seeing your own reflection in the images.
Here are some key tips to organizing a personal branding photoshoot:
Create your moodboard of ideas, colors, props, looks and share it with your photographer.
It’s important that you everything is discussed in detail prior to your shoot, so everyone is one the same page and understands the vision and what kind of images we are trying to create.
Make sure you have your shot list:
Create a list of shots you need and extra in case you have time. Make sure someone is checking things off the list as you go along. You don’t want to walk away from you shoot forgetting to shoot a shot that was on the list.
Decide what the style and mood with lighting will be:
Lighting is one of the most important elements of any photoshoot. For a nutritionist's photoshoot, it's important to create a bright and airy atmosphere that promotes healthy living. Use soft, diffused lighting to create a warm and inviting feel. You can also experiment with natural light by shooting near a window or outside in the fresh air.
Choose your prop wisely:
Use props that speak to your audience and matches your brand. Choose colors that will compliment and not clash with the surrounding colors include your outfits and color pallette on your website. You could bring fresh fruits and vegetables, a blender, or a glass of water, a lemon squeezer, cutting board, knife and other items that promote cooking healthy and nourishing foods and put in contexts. This will not only add interest to your photos but also emphasize the nutritionist's expertise and message.
Experiment with poses and expressions
Try to create realistic situations like making a salad, drizzling the dressing, squeezing a lemon and make sure. A nutritionist should appear knowledgeable, confident, and approachable in their photos. Try different poses that showcase your personality and expertise. Help the photographer be able to capture expressions such as a smile or a laugh that promote positive energy and health. This will make you potential clients identity with you and picture themselves being happy prepping and cooking health foods in their own kitchen. Remember you are selling you as a brand, not necessarily your service. Your client wants to work with you to inspire them to want to be better at feeding themselves and their family. That’s why it’s so important to show your personality in your brand. Be authentics!
You don’t have be in every shot:
Think of your social media needs and other advertising photographic content visual to post. You might not need to have your face in every shot. Set up some platters, bowls and props and let the photographer move in closer to get some details shots. Thinks quality and variety!
As a photographer you can’t seem to help seeing things that maybe most people are not really paying attention to. It’s not that they are not paying attention necessarily but they just don’t see the things you see because it’s part of your job. I mean after all, that’s why people pay photographers. They pay for their ey and skill of seeing and creating images by using light, lines, shadows, reflections and other components all with the perfect composition.
Shadows.
Creating shadows in a studio space is like trying to mimic sunlight with your studio lights. As kids we all look and play with shadows on the pavement on a bright sunny day and it’s sort of the same in studio. To create shadows, you need a hard light. Soft light with a big light modifier helps to minimize shadows, so you definitely want to keep the light source a light harder. Just like the sun, when the sky is overcast, shadows start to disappear and if you shoot in midday sun on a very sunny day, the shadows are the most sharp.
The light source set at an angle to the wall, to cast a strong shadow. You can experiment with the distance and the angle of the light of your subject to achieve the desired effect.
Reflections.
You can find reflections everywhere but you have to look for them as they might not always be obvious. Look down and around to find them. They can add depth and a different perspective to your images. Experiment with angles and distance just like shadows to make the perfect composition. Nature provides lots of opportunities with reflections specially around any body of water. You can even find reflections in urban areas with building, windows or any shiny surface. Play around with perspectives and see what you can create.
I’ve always had a passion and fondness for sports which have a little fear factor and a big exhilaration component. Action sports have played a big part of my life. I left home at 18, leaving behind the chilling winters of the East Coast of Canada in search of new adventures and in lure of skiing the big mountains on the West Coast. So I took a drive across Canada in mid January with two friends with only one vision in mind … to do some big mountain skiing! I was lucky to spend three full seasons in Whistler and probably skied up to 120 days a year. I mean, we skied our asses off:) getting enough sleep was no my motivation at the time. I worked in the evenings so I could ski all day and no matter what time I went to bed, I was up to hit the mountain for some fresh tracks on any given powder day. I coached the kids ski racing on Blackcomb on the weekends to get my pass and I was sorted. When you’re young and noone’s depending on you, all you need is a pass and a good pair of skis, some friends ready to charge the mountain with you and your having the time of your life. I didn’t think twice about any of the dangers of what and where I was skiing. I mean, how bad can it hurt if there’s so much snow.
After my stint in Whistler, my heart was stolen by another sport which soon was all consuming and all I wanted to do. The wind and waves were calling me. I started traveling to the Oregon to the Columbia River Gorge every time I could. After soon releasing this passion was leaving me, I packed up my things, signed up for college in Portland and moved myself to the charming town of Hood River, one the world’s well known windsurfing hubs. That is where I found my tribe as they say. Windsurfing is one of these sports where if you want to do it and do it well, it pretty much as to be your life. To go windsurfing once in a while is not going to get you anywhere, at least not where I wanted to be which was in the waves of Hawaii. I definitely didn’t need anyone pushing me to go sailing aka windsurfing anytime the wind was up. I was known for hitting the water at first light on the River when the wind was blowing and spent most windy days putting in marathon sessions on the water. Five, six hours was nothing. We were a crew of friends with a common passion that was unstoppable.
After going to school and sailing on the River for a couple of years, many of my peers and I decided to hit the big stage and make the move to the North Shore of Maui. Being from Monreal and growing up skiing, the powerful waves of Hawaii were foreign to me. Although I did spend the first year of my life in Hawaii, I didn’t have the luxury of growing up near the ocean and the waves. I distinctly remember standing at Hookipa, the most famous windsurfing beach in the world, on a big day wondering how a girl from Montreal was ever going to be good enough to ride out there. Well, as with anything practice makes perfect and working on your skills, it didn’t take long before I braved the ocean and it’s powerful surf to eventually spending my days sailing at Hookipa.
Playing in the surf is fun but it can also be stressful when it gets big or the wind turns offshore and you’re at the mercy of nature. Things can go sideways quickly if you don’t know what you’re doing or head out and don’t have the skills to handle the conditions. When you get nailed by a big set, you better not let anxiety sink into your brain. You need to stay calm, hold your breath and just go with the flow. All you can do is come up for a breath and duck underneath the next waves and wait for a lull in between sets to collect your gear or swim for it:) unless you have the unfortunate experience of getting slammed onto the rocks and hope that not ALL your equipment is broken or shredded to pieces and that you don’t end up with reef and rocks cuts everyone. If it sounds stressful, that because it was.
When they say have respect for the ocean, that’s because you must know that if you want to play there, you need to be aware of the possible dangers and consequences associated with it power and unpredictability.
Here are a few images I shot as part of a personal project I started and have not finished as our lives got interrupted by a little thing called Covid. Hoping to continue this project this year and will keep adding to my collection.
A day on the ocean can create memories to last a lifetime. On Monday, my brother, my son Finn and two of his friends had a little fun cruising Howe Sounds and around some of the nearing islands.
We left Squamish mid morning in windy, cold, cloudy conditions which was not necessarily reassuring weather to head out on the ocean for a day of fun in the sun with three kiddos. I mean, the boat ride alone is a novelty but I had prepared for a hot, sunny British Columbia summer day with watermelon, cold drink and paddle boards for some summer water time on our beautiful Pacific ocean. Clouds or no clouds the ride on the ocean surrounded by mountains, cliffs and the insanely stunning color of the water is a treat never the less.
Luckily as we approached warmer waters, we found a amazing sheltered bay for some swimming and paddle boarding fun. Just as we arrived the clouds graciously dissipated just enough to let the warming rays of the sun to keeping us just warm enough to enjoy the fresh water of the Pacific Northwest.
The kids had an amazing time, dropping in and out of the water, from Finn’s confident front flips, to diving contests, to paddle boarding. Even with the loud chaos of three kids splashing and thrashing around in and out of the boat, I managed to take in the breathtaking beauty of our environment, the ocean, the mountain, the trees and all the wonders of nature around me. Olivia said it well as we were driving back to Squamish at the end of a very waterlogged day filled with smiles and laughter. She looked at me and expressed how beautiful the scenery was and how the color of the water remind her of the Caribbean.
On our ride back I also started to notice all the clearcutting of the forest which you don't notice when you’re driving on the Sea to Sky and have your eyes on the road. As a started counting the spots I could see, I wondered how much more clear cutting of our forests that I couldn’t see with miles of mountains hidden behind the ones lining Howe Sound. Mesmerized by the color of the water changing from one shade of green to the next as we started heading back into colder and even colder water towards the entrance of the Squamish river, my mind wondered more questioning if one day if future generations will be able to share a similar experience or if this place would still look the same once climate change has reach catastrophic levels that our natural world would be changed forever. I consider myself a generally optimistic person but I don’t feel so when I read about the health of our oceans, forests and the never ending, mind boggling environmental disasters that we humans have created and still are creating for our kids and our kid’s kids, if they will even consider having offsprings of their own one day.
The key components into creating professional headshots and making someone look like the very best version of themselves.
Read MoreA fitness lifestyle photoshoot with athlete and model Nick Fyffe of ReelAthletes agency on location in UBC campus with commercial photographer Anick Violette.
Read MoreA photoshoot for kids fashion apparel Pley Clothes in Vancouver with owner. designer Carlie Condon, art director Jamie Anderson and photographer Anick Violette.
Read MorePhotographer Anick Violette’s perspective on creating headshot portraits for her clients and talking about the living in a world of perfectly curated social media and advertising creating pressure on people to look perfect.
Read MoreA swimsuit editorial photoshoot with model Corinne Isherwood of RichardsModels at the beach with London based makeup artist Nora Othofer.
Read MoreThere's something about the Canadian Tuxedo! I always wondered where the name came from, why it's a thing and not reserved to just cowboys. So I did a little web search and found out that back in 1951, Bing Crosby was apparently almost denied entry into the Vancouver Hotel because he was dressed from head to toe in denim. It was Levi Strauss who got wind of the story and actually designed a denim tuxedo jacket for Crosby. Since then the Canadians have adopted the outfit and named it the “Canadian Tuxedo”.
I have to say there's a feeling that goes along with wearing denim with denim, like you're some kind wonderful. I mean how many models, Rockstars, celebrities and famous western characters have we seen wearing the jean on jean outfit. The Gap, H&M, Calvin Klein and most other major jean brands have used the look over and over again in ad campaigns. I guess you don't need to live on a farm or ride a bull by the horns to pull it off!
A fitness photoshoot with model Pallavi Gurrala of ReelAthlete agency on location in Vancouver with photographer Anick Violette.
Read MoreA swimsuit photoshoot in Vancouver with Richardsmodel Danielle Filer with photographer Anick Violette.
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